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Buy Now Pay Later Research Reports
Find the latest BNPL research data, intelligence and research reports. This research will help you monitor and understand the latest trends, changing consumer preferences, and market developments that matter.
Worldpay 2023 Global Payments Report
Account-to-account payments continued to gain momentum in 2022 to account for US$525 billion in global e-commerce transaction value. Global e-commerce market is set to be worth nearly US$8.5 trillion in 2026. BNPL accounted for 5 percent of global e-commerce transaction value in 2022, and is projected to rise to 6 percent by 2026. POS financing – including BNPL, retailer financing and bank financing – represented 2 percent of POS transaction value in 2022, a share it is projected to maintain through 2026. March 2023 Worldpay
Consumer use of buy now, pay later: Insights from the CFPB Making Ends Meet Survey
BNPL borrowers were, on average, much more likely to be highly indebted, revolve on their credit cards, have delinquencies in traditional credit products, and use high-interest financial services such as payday, pawn, and overdraft compared to non-BNPL borrowers. BNPL borrowers had higher credit card utilization rates and lower credit scores. However, many differences between BNPL borrowers and non-borrowers pre-date BNPL use. March 2023 CFPB
Buy Now, Pay Later: Market trends and consumer impacts
In Dec 2021, the Consumer Financial Protection Bureau (CFPB) issued market monitoring orders to five lenders to provide data on their BNPL loans. This market report summarizes that data, individual and organizational submissions to the CFPB, and publicly available sources to provide a review of BNPL’s marketplace importance and consumer impacts in the US. The report identifies several competitive benefits of BNPL loans over legacy credit products and several potential consumer risks. The report is essential reading for the industry. Sept 2022 CFPB
Study: Buy Now, Pay Later Services Grow in Popularity
In March 2021, The Ascent surveyed 2,000 Americans about their buy now, pay later habits. We followed that survey with another in June 2022, and the results show a slight decline in the use of BNPL. Here’s what else we found: 50% of consumers used a BNPL service, down from 56% last year; 33% of users made a late payment or incurred a late fee; 14% of respondents who haven’t used BNPL services say they are likely or very likely to use BNPL in the next year July 18, 2022 The Ascent/Motley Fool
Buy Now Pay Later: Sustaining Growth and Building Profitability
The BNPL landscape is shifting. In the past, BNPLs grew quickly by increasing partnerships with large merchants and rapidly expanding their customer base. Now, most large merchants have partnered with at least one BNPL firm, and a large share of younger consumers already use BNPL regularly. Further, traditional banks, finance companies, and payment networks are developing their own BNPL services, making a competitive landscape. June 8, 2022 Equifax
Buy Now, Pay Later: Survey Evidence of Consumer Adoption and Attitudes
Results from a survey of 2,070 US consumers by the Consumer Finance Institute at the Federal Reserve Bank of Philadelphia provide insight into BNPL use. Adoption of BNPL among respondents appears to be largely experimental, with most users reporting three or fewer uses over the previous 12 months. We also find that, contrary to the assumptions of most observers, BNPL users did not cite lack of credit access as a primary reason for choosing BNPL as a payment option. June 2022 Federal Reserve Bank of Philadelphia
Buy now, pay later: Five business models to compete
Financing at point of sale may be a small share of unsecured lending in the US, but it’s growing fast. Banks seeking long-term growth should explore market entry, and merchants should reassess their financing offers. Fintechs have taken the lead, diverting $8 billion to $10 billion in annual revenues away from banks. Credit originated at point of sale is projected to continue its growth from 7% of US unsecured lending balances in 2019 to about 13 to 15% of balances by 2023. July 23, 2021 McKinsey & Company
Buy Now, Pay Later Statistics and User Habits
When it comes to financing, consumers have alternatives to credit cards with “Buy Now, Pay Later” services. These services such as Affirm, Afterpay, Klarna and PayPal Credit allow consumers to make interest-free installment payments on a purchase over the course of several weeks. According to respondents, 60% say they have used a Buy Now, Pay Later service. Of those, nearly half (46%) are currently making a payment or payments through one of those services. May 2021 C+R Research
Resources for Merchants
These resources will help retailers and online sellers assess potential partners and ROI on buy now pay later programs.
B2B BNPL: Small business financing done differently
Marqeta surveyed EU businesses to provide insight into B2B buy now pay later services, market potential, awareness by merchants, and impact on sellers and retailers. The report highlights data on current EU business usage, features desired, market barriers, and opportunities for B2B BNPL growth. June 2023 Marqeta
How to Offer Customer Financing & Buy Now, Pay Later in 5 Steps
Customer financing is when customers pay for a product or service in installments or with store credit instead of paying the full amount upfront. Financing can be offered through the business itself or via a third-party financing partner like Klarna, Affirm, and ViaBill. Offering POS loans can boost sales, increase conversions, improve customer loyalty, and drive repeat business. Here’s how to offer customer financing in five steps. Dec 22, 2021 Read more…
Back to the Future: 8 Features of Fast + Future-Proof BNPL Technology
The decisions you make now will have a direct and tangible impact on the future adaptability, growth and longevity of your BNPL products. How do you know which technology can help you prepare for the future of BNPL? We highlight the eight solution features that will power your leap into the future. With the right technology, fintechs, financial institutions, and payment providers can adapt to any and all plot twists in the emerging BNPL industry. You’ll have the power to innovate and iterate to stay ahead of growing competition. Provenir, 2021 Read more…
BNPL Data
Following are collected links to the latest third-party buy now pay later industry data and statistics. Bookmark for regular updates.
30+ Buy Now, Pay Later trends & statistics for banks in 2022
Here are top BNPL trends and statistics, including what people are buying using the fast-growing platform, how much they’re buying, generational breakouts of who uses BNPL the most and more. The Financial Brand
20 Buy Now, Pay Later Statistics Small Businesses Should Know
20 BNPL statistics and trends that will help your business understand how consumers use the service and how you can capitalize on its popularity. Fit Small Business
27 Buy Now, Pay Later Statistics (2023 & 2024)
A thorough list of up-to-date buy now, pay later (BNPL) statistics and trends. Exploding Topics
Buy now pay later statistics and user habits
60% say they have used a Buy Now, Pay Later service. Of those, nearly half (46%) are currently making a payment or payments through one of those services. C+R Research
Study: Buy Now, Pay Later Services Grow in Popularity
In March 2021, The Ascent surveyed 2,000 Americans about their buy now, pay later habits followed with another in June 2022. The results show a slight decline in the use of BNPL. Motley Fool